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Alex Armitage
Snow Summit, Southern California’s Go-To Mountain Bike Park

Snow Summit, Southern California’s Go-To Mountain Bike Park

Southern California is a great location for mountain biking. Not only do we have beautiful mountain ranges to ride, but we’re spoiled with awesome weather year-round, which means we don’t have to hang up our helmets when winter rolls around.… Click title to read more.....

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Alex Armitage
Foot & Shoe Odor – Why do your feet Stink and what can you do about It?

Foot & Shoe Odor – Why do your feet Stink and what can you do about It?

Ever wonder why feet and shoes stink? The answer is not for the faint of heart, or stomach. If you do want to find out why and how you can prevent and treat your feet properly read this blog post…

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Alex Armitage
140 Miles of Bliss —Body Care on a Yellowstone Trail Running Traverse

140 Miles of Bliss —Body Care on a Yellowstone Trail Running Traverse

Running 140 miles from our front door in Cooke City, MT to Old Faithful in the heart of Yellowstone was the single most difficult physical challenge I’ve ever attempted. It all started in the spring of 2016 while looking at…

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Alex Armitage
Rocket Pure Ambassador Seconds from Qualifying for Olympic Trials – By Katelyn

Rocket Pure Ambassador Seconds from Qualifying for Olympic Trials – By Katelyn

I spent last season attempting to qualify for the 2016 Olympic trials with the help of my coach Peter Oviatt. He’s the perfect coach for me because he has so much love for his athletes and an amazing eye for…

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